Internet marketing is an effective marketing strategy of this era. Recent technological advancements have brought about drastic changes in people’s lifestyles. These changes have affected how consumers shop, and consequently, forced businesses to adapt if they want to make sales
According to Google Engage Conference Statistics, there are
4.8 billion Canadian searches on Google every month. It is important to note that:
- $38.3 billion was spent online by Canadians in 2013
- 93% of Canadian consumers search online for products before making a purchase and
- 87% of Canadian households have internet access
This means that if you want a share of the billions of Canadians searching for products online, your business MUST be on Page One of GOOGLE.
According to CIRA 2014, the ecommerce industry accounted for about 3.4% of the nation’s spending. The report also predicted that there will be a rise in the number of people shopping online, bringing ecommerce to 5.3% of the nation’s spending.
WILL YOUR BUSINESS BE AMONG THOSE THAT CANADIANS PURCHASE FROM?
Canadians are among the heaviest internet users (ranked first in a CIRA report) and 50% of Canadians use the internet to order for goods and services. The only way to win in such a market is to employ EFFECTIVE online marketing strategies such as SEO (Search Engine Optimization).
With 4.8+ billion Canadian searches on Google every month, your business MUST be online.
AT WEBSTREET STRATEGIES, WE WILL GUIDE YOUR EVERY STEP!
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